Redd’s lawyers, who focus on a wide range of issues, including trademarks and patents, will join the firm’s IP team, led by Simon Baggs, partner at Wiggin.
The move is aimed at strengthening Wiggin’s IP department to complement its brand, technology and media expertise.
John Banister, CEO of Wiggin, commented: “Wiggin devised an assertive growth strategy a few years ago that was focussed on our key markets—delivering innovative IP solutions is a critical component of this.”
“Redd’s specialist approach, excellent lawyers and entrepreneurialism represents a real synergy with Wiggin and will enable us to provide a full IP offering to our clients.”
He added: “Redd is an immensely capable boutique and has an enviable reputation in IP law. We are delighted to be working together.”
Sarah Ashby, founding partner of Redd, explained: “Joining Wiggin will allow us to achieve scale while retaining our absolute focus on IP.”
“We have a lot in common – both firms are specialists in what they do and are lucky enough to act for some fantastic clients, have been involved in leading cases and advisory work, and have great teams of lawyers with a similar ethos and culture.”